Junior NTR has been successful in wooing the mass and the class with equal ease. As a director, Krishna Vamsi has a distinct approach.

When Junior NTR decided to work with Krishna Vamsi for his latest film, the public’s curiosity in the project rose to new heights. The film for the most part is driven by sister sentiment. So, it is quite natural for the producers to opt for the title ‘Rakhi’.

The word Rakhi has a special meaning in the hearts of Brothers and Sisters. It symbolizes the relationship between them.

The hunt is on for the girl who is going to play the role of Junior NTR’s sister in the film. The role of the sister is very crucial, in the film. Correspondingly, name of Junior NTR’s character in the film is Ramakrishna. Everybody fondly calls him as Rakhi. The producers also have made sure that the title works both ways. Ileana and Charmi are the heroines. K.L.Narayana and S.Gopal Reddy are the producers.